Search Engine Optimization Services for Small Businesses
Search Engine Optimization (SEO) is the Foundation of Any Digital Marketing Strategy for Small Businesses.
What is SEO?
SEO is a marketing strategy that involves helping search engines understand your website’s information and serve it to people who would benefit from it. It consists of three parts: on-page, off-page, and technical SEO.
Why is SEO Important?
SEO is extremely important for any marketing strategy. It is how many customers still discover products and services that address the problem they are trying to solve. If you are visible in the search engines, the traffic and leads to your website will grow. Driving traffic to your website is essential for all marketing strategies.
What Does Your SEO Process Look Like?
Our process includes a comprehensive SEO review of your current website. We will create a report that shows where the most important changes need to be made. Afterward, we will implement these changes. SEO is an ongoing process, so once the changes are implemented, then we will continue to monitor your traffic and position, sending monthly reports and making adjustments to your website as necessary.
What Search Engines Do You Optimize For?
Currently, Google holds the lion’s share of website traffic. So, we prioritize Google optimization. However, other search engines are rapidly growing, so we also spend a significant amount of time optimizing for the others, including Bing and SearchGPT. If there is a specific engine you believe your customers gravitate towards, let us know and we can make sure we are doing optimization for that specifically. The great news is, for the most part, what helps optimize in one search engine helps in all. SEO really is about providing quality content that can be understood well by search engines.
Do You Work with All the Different Website Builders?
Yes! We currently use WordPress for most of our clients, but we are familiar with many builders, including Wix, SquareSpace, Duda, Ghost, Showit, and others.
Why is SEO Important?
SEO is extremely important for any marketing strategy. It is how many customers still discover products and services that address the problem they are trying to solve. If you are visible in the search engines, the traffic and leads to your website will grow. Driving traffic to your website is essential for all marketing strategies.
Why Can't I Optimize Just Once?
While one optimization may benefit your traffic, the fabric of the web is always changing. Since search engines are constantly updating their algorithms, and search behavior is changing, it is essential to have a professional team like us consistently monitoring and adjusting for optimal performance.
I Read SEO is Dead Due to AI. Is that True?
With the advent of AI engines, the way people search is changing. However, people are still searching online for what they need. While SEO is changing, it is not dead and is just as important as ever. We am your resource for not only optimizing for current practices, but also preparing to address new SEO changes as AI and other technologies develop.
Can You Build Me A New Website?
We do not currently offer that service. However, if you would like a new website built, we do have established relationships with website builders we can refer you to.
